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  2. Anheuser-Busch brands - Wikipedia

    en.wikipedia.org/wiki/Anheuser-Busch_brands

    In the month following the advertisement, Bud Light sales dropped between 11 and 26 percent. [ 29 ] [ 30 ] [ 31 ] During a May 4, 2023, conference call with investors, Anheuser-Busch InBev's CEO Michel Doukeris said the drop in Bud Light sales "would represent around 1% of our overall global volumes for that period".

  3. Bud Light - Wikipedia

    en.wikipedia.org/?title=Bud_Light&redirect=no

    This page was last edited on 29 June 2023, at 18:46 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may ...

  4. Bud Light boycott - Wikipedia

    en.wikipedia.org/wiki/Bud_Light_boycott

    In the week ending April 8, 2023, Bud Light had reportedly experienced an 11% drop in sales, and a 21% drop in the week ending April 15, 2023. [10] As of May 1, 2023, Bud Light "off-premise sales" had dropped 26% since the start of the boycott. [10]

  5. Bud Light had a year it wants to forget. What happens next? - AOL

    www.aol.com/bud-light-had-wants-forget-120025743...

    Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.

  6. What lessons should brands take away from the 'Bud Light Effect'?

    www.aol.com/news/lessons-brands-away-bud-light...

    "The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...

  7. Bud Light will have a future in America, survey hints - AOL

    www.aol.com/finance/bud-light-future-america...

    People may be willing to reconnect with Bud Light after several months of controversy. ... earning less than $25,000 a year. ... influencer Dylan Mulvaney created an Instagram post during the ...

  8. List of American advertising characters - Wikipedia

    en.wikipedia.org/wiki/List_of_American...

    Bud Light beer: 1987–1990 Johnny, the Bud Light guy: ... created by Jay Ward Productions; ... depicts four-month-old neighbor Ann Turner; ...

  9. Bud Light sales still falling as Modelo, Coors fight to keep ...

    www.aol.com/finance/bud-light-sales-still...

    Over the last four-week period, Bud Light sales are down 27.1% from a year ago, whereas Miller Lite is up 7.8% and Coors Light grew 15.3%, according to data from Bump Williams Consulting.