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Korean beauty standards have become a well-known feature of Korean culture. In 2015, a global survey by the International Society of Aesthetic Plastic Surgeons placed South Korea in the top ten of countries who had the highest rate of cosmetic surgeries. [1] [2] Korean beauty standards prioritize maintaining a youthful appearance, rather than ...
The sseugaechima (Korean: 쓰개치마; lit. headpiece skirt) is a kind of headwear that noble Korean women used during the middle and end of the Joseon dynasty (1392–1897) to cover their faces. As Confucian ideals became stronger, women were required to hide their faces from men when leaving the house.
Pony is credited with popularizing Korean beauty trends worldwide. [4] She was listed in Forbes 30 Under 30 Asia in 2017 for her make-up career. [5] Throughout her career, Pony has authored several how-to books on applying make-up and collaborated with multiple make-up brands. In addition, she is the founder of her own make-up brand, Pony Effect.
rom&nd. Founded by popular Korean beauty influencer Saeron Min (aka Gaek) in 2016, rom&nd is known for their high-performing cosmetics, which include a few products that have gained cult status in ...
This movement was created by a small group of women that wanted to put a stop to existing beauty standards, as well as their long-accepted attitude towards plastic surgery and cosmetic. This movement was inspired by the #MeToo Movement. [22] The Korean wave has led to new beauty standards among young people in South Korea. Facial beauty ...
The country's beauty standards have changed in recent years. Advertisers have reduced the promotion of “glass skin” in their products as well as the industry is also started to be utilized by male consumers. Overall, Korean beauty has gained popularity through the Korean wave, [7] and has resulted in a worldwide phenomenon.
Jang-ot, a women's coat in 17th AD. Women used to wear jangot as a coat. Jang-ot was originally a form of men's po called jang-ui, which was worn in 15th century. [6] [2] The jang-ui (장의/長衣) originated from the Chinese jangui and shared the same role and name; it was then localized through the combination of the Chinese jangui and the Korean jangyu (長襦), a form of coat worn during ...
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