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Chevrolet (/ ˌ ʃ ɛ v r ə ˈ l eɪ / SHEV-rə-LAY), colloquially referred to as Chevy, is an American automobile division of the manufacturer General Motors (GM).. Louis Chevrolet (1878–1941), Arthur Chevrolet (1884–1946) and ousted General Motors founder William C. Durant (1861–1947) started the company on November 3, 1911 [2] as the Chevrolet Motor Car Company.
In November 1911, Durant co-founded Chevrolet with race car driver Louis Chevrolet, who left the company in 1915 after a disagreement with Durant. [21] General Motors Company share certificate issued October 13, 1916. GM was reincorporated in Detroit in 1916 as General Motors Corporation and became a public company via an initial public offering.
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