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Lord Kitchener Wants You is a 1914 advertisement by Alfred Leete which was developed into a recruitment poster. It depicted Lord Kitchener , the British Secretary of State for War , above the words "WANTS YOU".
File:Stanstead Abbotts History Society NeedsYou.jpg Original - 'A 1914 recruitment poster depicting Secretary of State for War Lord Kitchener above the words "WANTS YOU" was the most famous image used in the British Army recruitment campaign of World War I. The poster was designed by Alfred Leete. A similar poster used the words "YOUR COUNTRY ...
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The title page of the "London Opinion" in 1914 for the first time printed images showing popular by its command posts in colonial wars War Minister Lord Kitchener. The advertising psychologically pioneering subject of fixing the viewer with the look in perspective enlarged outstretched forefinger was copied in several countries - the most ...
World War I recruitment poster. The Derby Scheme was launched in Autumn 1915 by the Earl of Derby, Kitchener's new Director General of Recruiting, to determine how many new recruits could be signed up, using appointed canvassers visiting eligible men at home to persuade them to 'volunteer' for war service. [25] [26]
Alfred Leete's recruitment poster for Kitchener's Army.. The New Army, often referred to as Kitchener's Army or, disparagingly, as Kitchener's Mob, [a] was an (initially) all-volunteer portion of the British Army formed in the United Kingdom from 1914 onwards following the outbreak of hostilities in the First World War in late July 1914.
The most common theme for recruitment posters was patriotism, which evolved into appeals for people to do their 'fair share'. Among the most famous of the posters used in the British Army's recruitment campaigns of the war were the "Lord Kitchener Wants You" posters, which depicted Secretary of State for War Lord Kitchener above the words ...
On the outbreak of World War I, Le Bas was summoned by the British government, and he formed a committee of advertising men to promote recruitment. [13] The celebrated poster of autumn 1914 was based on an image of Lord Kitchener by Alfred Leete. [14] The poster campaign itself was in the hands of the Parliamentary Recruitment Committee.