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On June 28, 2023, Brendan Whitworth gave an interview to CBS, where he highlighted Bud Light's history of supporting the queer community since 1998 and stressed their commitment to continuing to support them. He also stated that Bud Light's parent company, Anheuser-Busch, was planning on tripling Bud Light's budget for the 2023 NFL season ...
Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.
While the switch still means AB InBev oversees the top two selling beers in bars and restaurants, it’s another blow to the Bud Light brand, which used to be pseudonymous with the company.
It’s still another blow to Bud Light, which sunk to third place in sales at grocery and convenience stores during the summer. No. 1 is Modelo Especial, made by rival Constellation Brands ...
Meanwhile, Molson Coors was riding the wave of spilled Bud Light, reporting a 9.3% growth in net sales in 2023 on Tuesday. Rubbing salt in the wounds, it partially attributed its strong earnings ...
A vendor sells Bud Light and other cold beverages during the Washington Nationals and Cincinnati Reds game at Nationals Park on July 06, 2023, in Washington, DC. (Rob Carr/Getty Images) (Rob Carr ...
This page was last edited on 29 June 2023, at 18:46 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may ...
For its part, Bud Light is still trying to revive its audience. After putting two marketing executives on leave following the backlash, Bud Light is now launching a new advertising campaign ...