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The work of Theodor Lipps, a Munich-based research psychologist, played an important role in the early development of the concept of art psychology in the early decade of the twentieth century. [citation needed] His most important contribution in this respect was his attempt to theorize the question of Einfuehlung or "empathy", a term that was ...
Visual communication. Visual communication is the use of visual elements convey ideas and information which include (but are not limited to) signs, typography, drawing, graphic design, illustration, industrial design, advertising, animation, and electronic resources. [1] This style of communication relies on the way one's brain perceives the ...
Creative visualization is the cognitive process of purposefully generating visual mental imagery, with eyes open or closed, [1] [2] simulating or recreating visual perception, [3] [4] in order to maintain, inspect, and transform those images, [5] consequently modifying their associated emotions or feelings, [6] [7] [8] with intent to experience a subsequent beneficial physiological ...
Visual thinking, also called visual or spatial learning or picture thinking, is the phenomenon of thinking through visual processing. [1] Visual thinking has been described as seeing words as a series of pictures. [2][3] It is common in approximately 60–65% of the general population. [1] ". Real picture thinkers", those who use visual ...
Visual arts education is the area of learning that is based upon the kind of art that one can see, visual arts — drawing, painting, sculpture, printmaking, and design in jewelry, pottery, weaving, fabrics, etc. and design applied to more practical fields such as commercial graphics and home furnishings. Contemporary topics include photography ...
Visual hierarchy, according to Gestalt psychology, is a pattern in the visual field wherein some elements tend to "stand out," or attract attention, more strongly than other elements, suggesting a hierarchy of importance. [1] While it may occur naturally in any visual field, the term is most commonly used in design (especially graphic design ...
Viewing frustum. v. t. e. A bird's-eye view is an elevated view of an object or location from a very steep viewing angle, creating a perspective as if the observer were a bird in flight looking downward. Bird's-eye views can be an aerial photograph, but also a drawing, and are often used in the making of blueprints, floor plans and maps.
Wolfgang Köhler. Kurt Lewin. Rudolf Arnheim (July 15, 1904 – June 9, 2007) was a German-born writer, art and film theorist, and perceptual psychologist. He learned Gestalt psychology from studying under Max Wertheimer and Wolfgang Köhler at the University of Berlin and applied it to art. [1]