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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
IKEA stores recycle waste and many run on renewable energy. All employees are trained in environmental and social responsibility, while public transit is one of the priorities when the location of stores is considered. Also, the coffee and chocolate served at IKEA stores is UTZ Certified. [184] The last stage of the life cycle is the end of life.
A drink carrier, sometimes also known as a cup carrier, beverage carrier or cup holder is a device used to carry multiple filled beverage cups at the same time. There are many different designs for drink carriers, but they commonly include relatively deep indentations, holes, or compartments into which the cups are placed.
This cup holder has slots to accommodate the cups handle and has a suction cup to attach the holder to a smooth flat surface, so that it is held securely. New Zealand patent number 565067. This is a completely free-standing desktop coffee cup holder that can sit on any flat surface this was invented by Digby Green, George Green and Aly Matthews.
[184] [185] In 2017, Ikea announced the Ikea Place app. It contains a catalogue of over 2,000 products—nearly the company's full collection of sofas, armchairs, coffee tables, and storage units which one can place anywhere in a room with their phone. [186]
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