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  2. Cost-plus pricing - Wikipedia

    en.wikipedia.org/wiki/Cost-plus_pricing

    Markup price = (unit cost * markup percentage) Markup price = $450 * 0.12 Markup price = $54 Sales Price = unit cost + markup price. Sales Price= $450 + $54 Sales Price = $504 Ultimately, the $54 markup price is the shop's margin of profit. Cost-plus pricing is common and there are many examples where the margin is transparent to buyers. [4]

  3. Markup (business) - Wikipedia

    en.wikipedia.org/wiki/Markup_(business)

    Markup (or price spread) is the difference between the selling price of a good or service and its cost.It is often expressed as a percentage over the cost. A markup is added into the total cost incurred by the producer of a good or service in order to cover the costs of doing business and create a profit.

  4. Markup rule - Wikipedia

    en.wikipedia.org/wiki/Markup_rule

    A markup rule is the pricing practice of a producer with market power, where a firm charges a fixed mark-up over its marginal cost. [ 1 ] [ page needed ] [ 2 ] [ page needed ] Derivation of the markup rule

  5. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Time-sensitive pricing is a cost-based method for setting prices for goods that have a short shelf life. Careful consideration has to be taken to the "Use By" and "Best Before" dates of the products, in relation to the "Mark Up" or "Return" of the products.

  6. Gross margin - Wikipedia

    en.wikipedia.org/wiki/Gross_margin

    If margin is 30%, then 30% of the total of sales is the profit. If markup is 30%, the percentage of daily sales that are profit will not be the same percentage. Some retailers use markups because it is easier to calculate a sales price from a cost. If markup is 40%, then sales price will be 40% more than the cost of the item.

  7. Profit maximization - Wikipedia

    en.wikipedia.org/wiki/Profit_maximization

    In other words, the rule is that the size of the markup of price over the marginal cost is inversely related to the absolute value of the price elasticity of demand for the good. [10] The optimal markup rule also implies that a non-competitive firm will produce on the elastic region of its market demand curve. Marginal cost is positive.

  8. Lerner index - Wikipedia

    en.wikipedia.org/wiki/Lerner_Index

    We can use the value of the Lerner index to calculate the marginal cost (MC) of a firm as follows: 0.4 = (10 – MC) ÷ 10 ⇒ MC = 10 − 4 = 6. The missing values for industry B are found as follows: from the E d value of -2, we find that the Lerner index is 0.5. If the price is 30 and L is 0.5, then MC will be 15:

  9. Markup - Wikipedia

    en.wikipedia.org/wiki/Markup

    Markup rule in economics, a formula for the ratio of a monopolist's chosen price to its marginal cost; Markup (business) a term in retail business describing the increase in the price of goods to cover expenses and create a profit margin; Markup (legislation), the process to amend bills