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In 1998, Air Miles Canada was acquired by Alliance Data Systems. In 2008, Alliance Data Loyalty Services became known as Loyalty One. [4] Air Miles Canada has a number of sponsors, [5] including Bank of Montreal, American Express, retail partners such as Shell Canada, Metro, Jean Coutu pharmacies, and the Eastlink cable company.
In 2011 Air Miles Canada announced that all points would expire with no compensation to its members after 5 years of being issued. In 2016 with months before the January 1st 2017 deadline was about to be enacted, Canadian news media began to heavily report on the impending deadline with stories of Canadian's struggling to redeem their long ...
Air Canada – Aeroplan (Partner programs: LifeMiles, [1] Miles & More, [2] MileagePlus, [3] Miles&Smiles, [4] Velocity [5]) Air Canada Express – Aeroplan; Air Canada Rouge – Aeroplan; Air Creebec – Aeroplan; Air Inuit – Isaruuk Rewards; Bearskin Airlines – Connecting Rewards; Calm Air – Aeroplan; Canadian North – Aurora Rewards ...
In 2002, Aeroplan was spun off as a wholly owned subsidiary of Air Canada. In June 2005, Air Canada's parent company, ACE Aviation Holdings, sold 12.5% of Aeroplan for $250 million through an initial public offering, thereby creating the world's first publicly traded loyalty program, Aeroplan Income Fund, at a valuation of $2 billion.
In 2022, Hudson's Bay Rewards ended their point-conversion partnership with Air Miles. [5] in 2023, an app was released that coincided with a relaunch of the Rewards program. [6] The app and website now included personalized offers and point bonuses for users. [7] [8]
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United MileagePlus cards. A frequent-flyer programme (FFP) is a loyalty program offered by an airline.. Many airlines have frequent-flyer programmes designed to encourage airline customers enrolled in the programme to accumulate points (also called miles, kilometers, or segments) which may then be redeemed for air travel or other rewards.
View on the top floors of the mixed use tower that housed the old Aimia headquarters in Montreal. The Aimia logo has now been replaced by the Air Canada logo after it acquired Aéroplan. Aimia (then Group Aeroplan Inc) was incorporated on May 5, 2008, succeeding Aeroplan Income Fund which was incorporated in 2005.