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Later that day, Sports Direct International agreed to buy all House of Fraser UK stores, the House of Fraser brand, and all of the stock in the business for £90 million in cash, converting all old House of Fraser stores into Sports Direct. Prior to the company entering administration, Sports Direct's Mike Ashley held an 11% stake in the company.
The company currently has 50+ locations open in the United Kingdom. In 1976, Neil Prosser founded Flannels. He remained the managing director until the brand was acquired by Frasers Group (formerly Sports Direct International) in 2017. [6]
In 2014, according to the reports, Danish fashion group Bestseller purchased MandM Direct Ltd for £140 million ($235 million). [8] The company was a back-of-the-shirt sponsor for Hereford United until 2012. [9] MandM are an official partner of Teenage Cancer Trust and has raised over 3 million pounds. [10]
Sportsdirect.com Retail Limited, trading as Sports Direct, is a British retail company owned by Frasers Group. The company was founded in 1982 by Mike Ashley and was originally based in Maidenhead, England. It specialises in the sale of sports equipment, clothing, footwear, and accessories, operating both physical outlets and an online store. [3]
House of Fraser itself was acquired by Icelandic investment company, Baugur Group, in late 2006, and then by Sports Direct on the 10 August 2018. [2] The Victoria Street department store, finally trading under the name, House of Fraser, was situated in the City of Westminster, to the south of St. James's Park. It is the only department store to ...
In February 2016, Findel sold its online sports retailing business, Kitbag, to the leading US provider of licensed sports apparel and merchandise, Fanatics, Inc., a snub to Mike Ashley & Sports Direct who had expressed interest in the brand. Sports Direct acquired an 18.9% share in Findel but was unsuccessful in appointing a director.
The closure of House of Fraser Outlet in Leicester also took place during the year and a further closure, in Aylesbury, was announced for 2018, however, this never materialised following the acquisition by Sports Direct International. A new store in Chester was announced in February 2017 with construction due to start in mid-2018.
Sofa.com sales grew from £572,000 in 2007 to £13.0m in the year ending February 2012. In February 2015, CBPE Capital acquired a majority stake in the business. [13] In January 2019, Sofa.com's stores and website operations were bought by at a "cut price" by UK billionaire and Sports Direct founder Mike Ashley. [3]
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