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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   Sales forces also play an important role in CRM, as maximizing sales effectiveness and increasing sales productivity is a driving force behind the adoption of CRM software. Some of the top CRM trends identified in 2021 include focusing on customer service automation such as chatbots, hyper-personalization based on customer data and insights ...

3. Customer intelligence - Wikipedia

   en.wikipedia.org/wiki/Customer_intelligence

   Customer intelligence is a key component of effective customer relationship management (CRM), and when effectively implemented it is a rich source of insight into the behaviour and experience of a company's customer base. As an example, some customers walk into a store and walk out without buying anything.

4. Customer experience - Wikipedia

   en.wikipedia.org/wiki/Customer_experience

   Customer experience: Adding to the other two factors some recognition of the importance of providing an emotionally positive experience to customers. Authenticity: This is the most mature stage for companies. Products and services emerge from the real soul of the brand and connect naturally with clients and other stakeholders, for a long-term.

5. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   CRM – Implements the use of ERP systems, emphasis is on the back-end. eCRM – Geared more toward front end, which interacts with the back-end through use of ERP systems, data warehouses, and data marts. System overhead (client computers) CRM – The client must download various applications to view the web-enabled applications.

6. Consumer relationship system - Wikipedia

   en.wikipedia.org/wiki/Consumer_relationship_system

   Consumer relationship systems (CRS) are specialized customer relationship management (CRM) software applications that are used to handle a company's dealings with its customers. [1] Current consumer relationship systems integrate the software with telephone and call recording systems as well as with corporate systems for input and reporting ...

7. 12 Reasons Why Project Management Is Important - AOL

   www.aol.com/12-reasons-why-project-management...

   3. Better Productivity. Project management is important because it ensures there’s a proper plan that outlines a clear focus and objectives to allow the team to execute on strategic goals.