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As of 2007 the company planned to increase its use of organic cotton within the next four years from over 20% to 80%. American Apparel also sells a line of shirts under the "Sustainable" label that are 100% USDA organic cotton. [136] [137] In 2008, American Apparel purchased over 30,000 pounds of organic cotton known as B.A.S.I.C cotton. [138]
During the 1910s, Russell Manufacturing Co. become an established business. In 1920 Russell Sr. & Jr. created the first cotton jersey that is now known as the sweatshirt. [8] By 1925 long underwear, sweaters, athletic shirts, and women's bloomers were added to the production of women's vests, making a more complete product line.
Long T-shirts are also sometimes worn by women as nightgowns. A 1990s trend in women's clothing involved tight-fitting cropped T-shirt or crop tops short enough to reveal the midriff. Another less popular trend is wearing a short-sleeved T-shirt of a contrasting color over a long-sleeved T-shirt, which is known as layering.
Comfort Colors is the leading supplier of garment-dyed undecorated basic T-shirts and sweatshirts for the North American printwear market. [13] In 2016, Gildan Activewear announced its $55 million purchase of PEDS Legwear. [14] In 2017, Canadian company Gildan Activewear acquired American clothing company American Apparel for $88 million. [15]
Icebreaker is a merino wool outdoor and natural performance outdoor clothing brand headquartered in Auckland, New Zealand. It was purchased by VF Corporation , a NYSE listed entity in 2018. Icebreaker was conceived and designed around the philosophy of sustainability , using natural fibres , environmental and social ethics , and animal welfare .
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