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  2. Third-party technique - Wikipedia

    en.wikipedia.org/wiki/Third-party_technique

    Third-party technique is a marketing strategy employed by public relations (PR) firms, that involves placing a premeditated message in the "mouth of the media." Third-party technique can take many forms, ranging from the hiring of journalists to report the organization in a favorable light, to using scientists within the organization to present their perhaps prejudicial findings to the public.

  3. Word of mouth - Wikipedia

    en.wikipedia.org/wiki/Word_of_mouth

    Word of mouth is the passing of information from person to person using oral communication, which could be as simple as telling someone the time of day. [1] Storytelling is a common form of word-of-mouth communication where one person tells others a story about a real event or something made up.

  4. Word-of-mouth marketing - Wikipedia

    en.wikipedia.org/wiki/Word-of-mouth_marketing

    Word-of-mouth marketing (WOMM, WOM marketing, also called word-of-mouth advertising) is the communication between consumers about a product, service, or company in which the sources are considered independent of direct commercial influence that has been actively influenced or encouraged as a marketing effort (e.g. 'seeding' a message in a network rewarding regular consumers to engage in WOM ...

  5. Telephone game - Wikipedia

    en.wikipedia.org/wiki/Telephone_game

    For example the British zoologist Mark Ridley in his book Mendel's demon used the game as an analogy for the imperfect transmission of genetic information across multiple generations. [ 33 ] [ 34 ] In another example, Richard Dawkins used the game as a metaphor for infidelity in memetic replication, referring specifically to children trying to ...

  6. Arthur Beatrice - Wikipedia

    en.wikipedia.org/wiki/Arthur_Beatrice

    The group launched their first single through word of mouth and social media (for example third party blogging) rather than through more public strategies. [3]

  7. House Party, Inc. - Wikipedia

    en.wikipedia.org/wiki/House_Party,_Inc.

    House Party, Inc. is an experiential, word of mouth marketing company based in Irvington, New York that enables immersive hands-on interactions between consumers and brands. Founded in 2005, the company facilitates brand-sponsored “House Parties,” in-home events through which consumers and their invited guests can experience new products ...

  8. Word of mouth (disambiguation) - Wikipedia

    en.wikipedia.org/wiki/Word_of_mouth_(disambiguation)

    Word of mouth is a method of communication. Word of Mouth may also refer to: Word of Mouth, a TV show hosted by Sandy Daza and Teacher Patty in the Philippines; Word ...

  9. Oral gospel traditions - Wikipedia

    en.wikipedia.org/wiki/Oral_gospel_traditions

    Oral gospel traditions is the hypothetical first stage in the formation of the written gospels as information was passed by word of mouth. These oral traditions included different types of stories about Jesus. For example, people told anecdotes about Jesus healing the sick and debating with his