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In 1990, the company introduced the "Maisto" brand of diecast cars. [1] Through the 1990s, Maisto was considered the US division of Master Toy Co. Ltd. of Thailand with May Cheong being the Kowloon, Hong Kong, subsidiary. [8] The May Cheong Group products are made in China and Thailand. [9] The factories in China and Thailand manufacture 1:12 ...
Bauer Exclusive – metal die-cast in 1:18 and 1:12 scales. BBR Models – Luxury Italian 1:18 & 1:43 scale model manufacturer. Offers both diecast and resin models; Bburago – Italian, made by the brothers who made Mebetoys and Martoys. Made 1:18 scale diecast popular. Beeju – British company making plastic trucks and buses [9]
A count from the two brands' websites in 2023 confirms the two approaches. Out of 24 1/18 scale model cars, Bburago only has one model that is not of a European car. [14] Maisto, with a total of 53 total 1/18 scale models, on the other hand, has about 35 non-European models or 64% non-European models. [15]
By the 1990s, 1:18 scale die-cast cars became very popular in the United States, but the popularity of that scale waned approaching the millennium. By 1990 also, NASCAR stock car racing enjoyed increasing popularity in the US, and a large number of racing-related NASCAR die-cast cars and trucks, painted in the colors of the racing teams ...
At the time Franklin Mint manufactured and sold their die-cast vehicle models (primarily the 1980s and 1990s), other companies including Anson, Bburago, Mira and Maisto offered detailed models at lower prices. [1] One published collector even wrote that he would recommend Minichamps or Schuco before Franklin Mint. [12]
Models in 1:43 scale (the 1000 series) were introduced in 1960. In 1971 and 1972, a new 1:43 scale was introduced (the 600 line) and the first 1:66 Matchbox-sized 300 series appeared. The smaller cars were called "Super Schnell" (Super Fast), which after translation from German seems essentially identical to the wording used by Matchbox.
While 70 percent of the products are sold domestically, they are also sold internationally in more than 40 countries through local retailers. Their diecast models are produced in 1:18, 1:24, 1:43 and 1:64 scales, with the 1:64 size being sold the most. [3] [4] A new line of 1:12 scale products was launched during 2020. [5]
Besides an array of airplane and military kits, Revell Germany has also made a variety of 1:24 and 1:18 scale accurately rendered pre-assembled die-cast model cars. These were first produced in the late 1980s and were typical Porsche, Ferrari, BMW and Mercedes-Benz offerings with some Corvettes and a 1965 Mustang. [ 19 ]
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