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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  3. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Engagement (marketing) Facelift (product) Fallacy of quoting out of context; Fine print; Flighting (advertising) Growth Hacking; Heavy-up; Inseparability; Intangibility; Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for ...

  4. Category:Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Category:Digital_marketing

    Download as PDF; Printable version; ... Pages in category "Digital marketing" The following 88 pages are in this category, out of 88 total. ... additional terms may ...

  5. Glossary of Internet-related terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_Internet...

    Asymmetric Digital Subscriber Line is a technology for transmitting digital information at a high bandwidth on existing phone lines to homes and businesses. ADSL is asymmetric in the sense that it uses most of the channel to transmit downstream to the user and only a small part to receive information from the user.

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1]

  7. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Marketers typically begin planning with a detailed understanding of customer needs and wants. A need is something required for a healthy life (e.g. food, water, shelter, emotional bonding); A want is a desire, wish or aspiration; When needs or wants are backed by purchasing power, they have the potential to become demands.

  8. Wikipedia : Manual of Style/Glossaries

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    Every article on Wikipedia with a title in the form "Glossary of subject terms", or similar, is such a glossary, as are the glossary sections inside some articles. These are distinct from outlines, which are titled in the form "Outline of subject" and may also include definitions, but are organized as a hierarchy and use their own style of formatting not covered in this guideline.

  9. Interactive marketing - Wikipedia

    en.wikipedia.org/wiki/Interactive_marketing

    By 1997, the Journal of Direct Marketing had re-branded to become the Journal of Interactive Marketing, which continues today. [ citation needed ] In 1999, Salesforce.com was founded, allowing marketers and salespeople to directly affect and guide potential customers through their company's sales process using Salesforce's cloud-based customer ...