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Believed to be the first coupon ever, this ticket for a free glass of Coca-Cola was first distributed in 1888 to help promote the drink. By 1913, the company had redeemed 8.5 million tickets. [6] Coca-Cola's 1888-issued "free glass of" is the earliest documented coupon. [6] [7] Coupons were mailed to potential customers and placed in magazines ...
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
Smoking has been banned in all prisons in Queensland, the Northern Territory, Tasmania, Victoria, and New South Wales since 2015. [20] All South Australian prisons had banned smoking by the end of 2019. [21] The Australian Capital Territory's only adult prison, the Alexander Maconochie Centre, banned smoking in August 2023. [22]