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  2. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Shannon–Weaver model of communication [86] The Shannon–Weaver model is another early and influential model of communication. [10] [32] [87] It is a linear transmission model that was published in 1948 and describes communication as the interaction of five basic components: a source, a transmitter, a channel, a receiver, and a destination.

  3. Source–message–channel–receiver model of communication

    en.wikipedia.org/wiki/Source–message–channel...

    The SMCR model is usually described as a linear transmission model of communication. [4] [17] Its main focus is to identify the basic parts of communication and to show how their characteristics shape the communicative process. In this regard, Berlo understands his model as "a model of the ingredients of communication". [24]

  4. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Transactional Model of Communication. Communication can be defined as the process of using, word, sound, or visual cues to supply information to one or more people. [10] A communication process is defined as information that is shared with the intent that the receiver understands the message that the business intended to send. [11]

  5. Schramm's model of communication - Wikipedia

    en.wikipedia.org/wiki/Schramm's_model_of...

    Schramm's model of communication was published by Wilbur Schramm in 1954. It is one of the earliest interaction models of communication. [1] [2] [3] It was conceived as a response to and an improvement over earlier attempts in the form of linear transmission models, like the Shannon–Weaver model and Lasswell's model.

  6. Four-sides model - Wikipedia

    en.wikipedia.org/wiki/Four-sides_model

    The four-sides model (also known as communication square or four-ears model) is a communication model postulated in 1981 by German psychologist Friedemann Schulz von Thun. According to this model every message has four facets though not the same emphasis might be put on each.

  7. Lasswell's model of communication - Wikipedia

    en.wikipedia.org/wiki/Lasswell's_model_of...

    Lasswell's model is also utilized in pedagogical settings to teach students the major elements of the communication process and as a starting point for developing hypotheses. Lasswell and others have used his model beyond the scope of mass communication as a tool for the analysis of all forms of verbal communication.

  8. Communication studies - Wikipedia

    en.wikipedia.org/wiki/Communication_studies

    [2] [3] Communication studies is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge that encompasses a range of topics, from face-to-face conversation at a level of individual agency and interaction to social and cultural communication systems at a macro level.

  9. SlideShare - Wikipedia

    en.wikipedia.org/wiki/SlideShare

    SlideShare was officially launched on October 4, 2006. Rashmi Sinha, the CEO and co-founder of SlideShare was named among the world's Top 10 Women Influencers in Web 2.0 by Fast Company. [5] Jonathan Boutelle [6] was the CTO of SlideShare and came up with the initial idea behind the website. He wrote the first version of the site.