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The CAP Code is, however, not considered to be covered by competition law in the United Kingdom. [ 10 ] Whilst the committee itself is composed of members from advertisers and the media, its operations are overseen by the ASA's Governing Council, at least half of whose members are not linked to the advertising industry. [ 11 ]
The Broadcast Committee of Advertising Practice (BCAP) is a regulatory body of the United Kingdom which has responsible for writing and reviewing the UK Code of Broadcast Advertising. It was established under the Communications Act 2003 and has responsibility to the Office of Communications (Ofcom).
The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (CAP Code) is the rule book for non-broadcast advertisements, sales promotions and direct marketing communications in the United Kingdom. It is written and maintained by the Committee of Advertising Practice (CAP) and administered by the Advertising Standards ...
The Advertising Standards Authority (ASA) is the self-regulatory organisation of the advertising industry in the United Kingdom. The ASA is a non-statutory organisation and so cannot interpret or enforce legislation. However, its code of advertising practice [2] broadly reflects legislation in many instances.
On behalf of industry, Council guides the development of the self-regulatory system and sets advertising policy. The Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP), write the advertising codes and the Advertising Standards Authority (ASA) independently enforces them across all media. The ...
The Radio Advertising Clearance Centre, which since 1996 has been the UK commercial radio industry's advertising clearance body, is responsible for clearing up to 25,000 ads per year against the UK Code of Broadcast Advertising (BCAP Code) as developed by the UK Advertising Standards Authority (ASA). This regulatory code, plus nearly 60 Acts of ...
The Advertising Standards Authority (ASA) is an organisation that investigates breaches of advertising standards in New Zealand. The ASA provides a free complaints process for consumers about the content and placement of advertisements. In assessing complaints, the ASA apply the ASA Advertising Codes.
ASA control characters are simple printing command characters used to control the movement of paper through line printers. These commands are presented as special characters in the first column of each text line to be printed, and affect how the paper is advanced before the line is printed. The remainder of the line is printed starting in the ...