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Lido Anthony "Lee" Iacocca (/ ˌ aɪ. ə ˈ k oʊ k ə / EYE-ə-KOH-kə; October 15, 1924 – July 2, 2019) was an American automobile executive who developed the Ford Mustang, Continental Mark III, and Ford Pinto cars while at the Ford Motor Company in the 1960s, and then revived the Chrysler Corporation as its CEO during the 1980s. [1]
The Jeep half of the division, however, remained the better-known and more popular brand. Chrysler latched on to the Jeep heritage and advertisements featured Lee Iacocca assured that after Chrysler took over AMC, that "we won't fool around with an American institution. Jeep will stay Jeep. That's a promise."
New CEO Lee Iacocca was credited with returning the company to profitability in the 1980s. In 1985, Diamond-Star Motors was created, further expanding the Chrysler-Mitsubishi relationship. In 1987, Chrysler acquired American Motors Corporation (AMC), which brought the profitable Jeep , as well as the newly formed Eagle , brands under the ...
Lee Iacocca, the charismatic U.S. auto industry executive who gave America the Ford Mustang and was celebrated for saving Chrysler from going out of business, has died at the age of 94, Fiat ...
Lee Iacocca’s outsized legacy in the automotive world ranges from the brash mixture of muscle and sports car that was the Ford Mustang to the stylistically boring but practical cars that rescued ...
In a recent interview, Lee Iacocca stated that Chrysler, the company that he famously led in the 1980s, should repay its government loans as fast as possible. Citing onerous oversight and ...
The Board of Directors at Chrysler announced that Lee Iacocca would retire at the end of 1992. [1] Iacocca was promoting Gerald Greenwald as his replacement, but that bought opposition. [ 1 ] Although some suspected that he would later turn the leadership over to Bob Lutz, the board instead designated an outsider, the straitlaced Bob Eaton as ...
Iacocca: An Autobiography is Lee Iacocca's best selling autobiography, co-authored with William Novak and originally published in 1984. Most of the book is taken up with reminiscences of Iacocca's career in the car industry, first with the Ford Motor Company , then the Chrysler Corporation .
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