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A query string is a part of a uniform resource locator that assigns values to specified parameters.A query string commonly includes fields added to a base URL by a Web browser or other client application, for example as part of an HTML document, choosing the appearance of a page, or jumping to positions in multimedia content.
utm_source Identifies which site sent the traffic, and is a required parameter. utm_source=google: utm_medium Identifies what type of link was used, such as email or pay-per-click advertising. utm_medium=ppc: utm_campaign Identifies a specific product promotion or strategic campaign. utm_campaign=spring_sale: utm_term Identifies search terms.
WordPress (WP, or WordPress.org) is a web content management system. It was originally created as a tool to publish blogs but has evolved to support publishing other web content, including more traditional websites, mailing lists, Internet forums, media galleries, membership sites, learning management systems, and online stores.
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URL is a useful but informal concept: a URL is a type of URI that identifies a resource via a representation of its primary access mechanism (e.g., its network "location"), rather than by some other attributes it may have. [19] As such, a URL is simply a URI that happens to point to a resource over a network.
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