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The De Soto Motor Car Company was created in Auburn, Indiana, in November 1912, by L.M. Field, Hayes Fry and Glenn Fry of Iowa City, Iowa, and V.H. Van Sickle and H.J. Clark of Des Moines, Iowa. It was a subsidiary of the Zimmerman Manufacturing Company of Auburn, which had previously been at 440 North Indiana Avenue from 1908 until 1915.
In 1952, the business repositioned itself as a mail order catalog company and diversified its goods to include towels, dishes, and tools. In 1969 the company went public. [4] The Fingerhut family was no longer involved in the business after 1979. In 1994, Fingerhut sponsored the #98 NASCAR Ford Thunderbird for Cale Yarborough Motorsports.
DeSoto Airstream (1935–1936) DeSoto Series S (1937–1942) (S-1 through S-10, except the Airstream and Airflow) DeSoto Custom (1946–1952) DeSoto Deluxe (1946–1952) DeSoto Diplomat (1946-1961) DeSoto Firedome (1952–1959) DeSoto Powermaster (1953–1954) DeSoto Fireflite (1955–1960) DeSoto Adventurer (1956–1960) DeSoto Firesweep (1957 ...
1960 DeSoto Adventurer. The DeSoto Adventurer is a full-sized automobile that was produced by DeSoto from 1956 through the 1960 model year. Introduced as a four-seat high-performance sports coupe concept car, [1] the Adventurer ended up being DeSoto's special, limited-production, high-performance model, similar to the more luxurious and exclusive "letter series" Chrysler 300 and Chrysler Saratoga.
During the 1970s and 1980s, Service Merchandise was a leading catalog-showroom retailer. At its peak, the company achieved more than $4 billion in annual sales. As the company expanded, it began to open showrooms nationwide, mostly in the vicinity of major shopping malls, which were in vogue in the 1970s.
HomeGoods, long an e-commerce holdout, finally has an online store perfect for those of us who love a good treasure hunt. You can return items to any HomeGoods location, and shipping is free with ...
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1950 DeSoto Suburban ad. The DeSoto Suburban is an automobile produced by DeSoto from 1946 through the 1954 model year. The Suburban was a continuation of DeSoto's long-wheelbase models, first introduced in 1946. While in production, the Suburban was available under the DeSoto Deluxe, Custom and Powermaster model designations.
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