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  2. Category:Business qualifications - Wikipedia

    en.wikipedia.org/wiki/Category:Business...

    Pages in category "Business qualifications" The following 73 pages are in this category, out of 73 total. ... Master of Science in Marketing Management;

  3. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective. [1]

  4. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

  5. List of professional designations in the United States

    en.wikipedia.org/wiki/List_of_professional...

    Certified Sales Engineer: CSE Certified by the North American Association of Sales Engineers (NAASE) Master of Engineering Management: MEM Professional engineering business degree comparable to an MBA. Model Law Engineer MLE Designation bestowed by National Council of Examiners for Engineering and Surveying Model Law Structural Engineer MLSE

  6. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    Sales staff must learn to recognise when the customer is ready to make a purchase. If the sales person feels that the customer is ready, then they may seek to gain commitment and close the sale. Experienced sales staff soon learn to recognise specific verbal and non-verbal cues that signal the client's readiness to buy.

  7. Sales management - Wikipedia

    en.wikipedia.org/wiki/Sales_management

    A sales plan is a strategic document that outlines the business targets, resources and sales activities. It typically follows the lead of the marketing plan , strategic planning [ 2 ] [ 3 ] and the business plan with more specific detail on how the objectives can be achieved through the actual sale of products and services.

  8. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    Marketing managers are often responsible for influencing the level, timing, and composition of customer demand. In part, this is because the role of a marketing manager (or sometimes called managing marketer in small- and medium-sized enterprises) can vary significantly based on a business's size, corporate culture, and industry context. For ...

  9. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    For example, a business that sells printer ink is more likely to buy office chairs from a supplier that buys the business's printer ink. In B2C marketing, this does not occur because consumers are not also selling products. [5] Leasing: Businesses tend to lease expensive items while consumers tend to save up to buy expensive items. [5]

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