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The 2011 Winter Classic was televised in the United States by NBC, and in Canada by CBC Television (English) and Réseau des sports (French). The game garnered the highest ratings in Classic history on American television and a 22 percent increase in viewership compared to the previous year, capturing a 2.3 rating and 4.5 million viewers.
Winter Classic viewership peaked in 2011 (due to it being rescheduled to primetime) and, with the exception of one-year bumps in 2014 and 2019, has been in a mostly steady decline since then. TNT holds the rights to televise the Winter Classic from 2022 to 2028. The 2022 game thus became the first time that the Winter Classic aired exclusively ...
2017 NHL Winter Classic: St. Louis Blues: 4–1: Chicago Blackhawks: 37: 45,808 [29] Citizens Bank Park, Philadelphia: December 31, 2011: NHL Winter Classic Alumni Game: Philadelphia Flyers Alumni: 3–1: New York Rangers Alumni 38: 45,653 [30] Citizens Bank Park, Philadelphia: January 6, 2012: 2012 AHL Outdoor Classic: Adirondack Phantoms: 4 ...
Fanatics put out a video unveiling the jerseys for the Dec. 31 St. Louis Blues-Chicago Blackhawks Winter Classic outdoor game at Wrigley Field.
The Heritage Classic was played two months after the 2011 Winter Classic. NHL Commissioner Gary Bettman stated the Winter Classic is designed for American television and to promote the game in the United States, but that the league sought to hold another game for its Canadian partners.
The Winter Classic is also broadcast in Canada by the league's TV partner there too. Unlike the annual Winter Classic and Stadium Series games, Heritage Classic games have been held infrequently. For the 2013–14 NHL season, the NHL introduced three other outdoor games known as the Stadium Series.
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