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The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger is a non-fiction book by Marc Levinson charting the historic rise of the intermodal container (shipping container) and how it changed the economic landscape of the global economy. [1] [2] The New York Times called it "a smart, engaging book". [3]
The Great A&P and the Struggle for Small Business in America is a history of the Great Atlantic & Pacific Tea Company, better known as A&P, an American grocery chain that was the world's largest retailer from 1920 to 1962 and faced frequent attacks from politicians who accused it of destroying small businesses by selling food too cheaply.
Business English means different things to different people and is used differently in different organization according their own needs and services. For some, it focuses on vocabulary and topics used in the worlds of business, trade , finance , and international relations .
Jay Conrad Levinson (February 10, 1933 – October 10, 2013 [1]) was an American business writer, known as author of the 1984 book Guerrilla Marketing. [ 2 ] [ 3 ] [ 4 ] He was born in Detroit , raised in Chicago , graduated from the University of Colorado .
The guerrilla marketing promotion strategy was first identified by Jay Conrad Levinson in his book Guerrilla Marketing (1984). The book describes hundreds of "guerrilla marketing weapons" in use at the time. Guerrilla marketers need to be creative in devising unconventional methods of promotion to maintain the public's interest in a product or ...
An ebook (short for electronic book), also spelled as e-book or eBook, is a book publication made available in electronic form, consisting of text, images, or both, readable on the flat-panel display of computers or other electronic devices. [1]
Jerrold Levinson (born 11 July 1948 [1] in Brooklyn) is distinguished university professor of philosophy at the University of Maryland, College Park. [2] He is particularly noted for his work on defining art , the aesthetics of music , ontology of art, philosophy of film , interpretation, aesthetics experience, and humour .
Texture (previously known as Next Issue) was a digital magazine app launched in 2012. [1] The service had a monthly subscription fee that gave readers access to over 200 magazines. [2]
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