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Beer was a popular drink among Dutch colonials and Indos in the Dutch East Indies. Brewing was interrupted during World War II Pacific War (1942-1945) and following the Indonesian National Revolution (1945-1949). By the 1960s, Indonesians had developed their own local brands of beer, including Bintang Beer (nationalized from Heineken) and Anker ...
Beer in China was the dominant alcoholic beverage through the Han dynasty, after which it was eclipsed by rice wine. Modern brewing appeared in the late 1800s, brought to China by Europeans who brewed pale lagers, such as Tsingtao. Both beer production and consumption of local and imported brands grew increasingly popular in the 20th century.
The main brands are Sapporo Draft; Yebisu; and Sleeman Cream Ale. Sapporo Premium has been the No. 1 selling Asian beer in the United States since Sapporo U.S.A., Inc. was first founded in 1984. Sapporo Breweries is a member of the Mitsui keiretsu.
In recent years the hierarchy of international beer brands has been massively shaken up by the increasing popularity of the alcoholic drink in China.
Major brands such as Hoegaarden, Heineken, and Budweiser rank high in the Korean beer market. [38] Due to the cost of malt, Korean beer makers have largely turned to using corn, rice, and tapioca for manufacturing. [39] Korean beer's malt rate is about 7%. Comparatively, German beer's malt rate is 100% with Japanese beer being 66%. [40]
Tiger Beer is a Singaporean brand of beer first launched in 1932. It is currently produced by Heineken Asia Pacific , formerly known as Asia Pacific Breweries. The company is a joint venture between Heineken N.V. and Singaporean multinational food and beverage company Fraser and Neave .
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