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  2. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

  3. How Marketing Executives Are Thinking About Integrating AI ...

    www.aol.com/finance/marketing-executives...

    Marketing leaders at Mastercard and EY discussed the opportunities and challenges of integrating AI into workflows in front of an audience of marketing executives at a TIME100 Talks event for ...

  4. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    There are six areas of the social media marketing that are being impacted by AI: content creation, consumer intelligence, customer service, influencer marketing, content optimization, and competitive intelligence. [21] One tool, Twizoo, uses AI to gather reviews from social networking sites about restaurants to help users find a place to eat.

  5. Algorithmic transparency - Wikipedia

    en.wikipedia.org/wiki/Algorithmic_transparency

    Specifically, "algorithmic transparency" states that the inputs to the algorithm and the algorithm's use itself must be known, but they need not be fair. " Algorithmic accountability " implies that the organizations that use algorithms must be accountable for the decisions made by those algorithms, even though the decisions are being made by a ...

  6. Stanford researchers issue AI transparency report, urge tech ...

    www.aol.com/news/stanford-researchers-issue-ai...

    Stanford University researchers issued a report on Wednesday measuring the transparency of artificial intelligence foundation models from companies like OpenAI and Google, and the authors urged ...

  7. Explainable artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Explainable_artificial...

    In the 2010s public concerns about racial and other bias in the use of AI for criminal sentencing decisions and findings of creditworthiness may have led to increased demand for transparent artificial intelligence. [7] As a result, many academics and organizations are developing tools to help detect bias in their systems. [60]

  8. PwC is using 'prompting parties' to teach employees how to ...

    www.aol.com/pwc-using-prompting-parties-teach...

    Houde said becoming familiar with AI was especially important for employees at PwC as a professional services firm, since the company's clients often turn to its employees to get their own ...

  9. Artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence

    Artificial intelligence (AI), in its broadest sense, is intelligence exhibited by machines, particularly computer systems.It is a field of research in computer science that develops and studies methods and software that enable machines to perceive their environment and use learning and intelligence to take actions that maximize their chances of achieving defined goals. [1]

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