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Mounds' original slogan, "Indescribably Delicious", was created when Mounds ran a contest to come up with the best two words to sell the candy. Leon Weiss, who came up with the slogan, won $10. [ 9 ] Peter Paul, Inc. filed a trademark application for the phrase on February 20, 1964, claiming a date of first use on June 15, 1956.
The company went on to become the first candy manufacturer to use full-color TV commercials. [1] In 1972, the company introduced a candy bar named for what it did not include rather than what it did, the 15-cent (Peanut Butter with) No Jelly bar, also called the Sidekick bar. In 1977, they changed the name to the 20-cent Peanut Butter Bar.
The jingle advertising both Almond Joy and Mounds candy bars was written in the 1970s, and played for decades. Eventually, the iconic lyrics were inducted into the Advertising Slogan Hall of Fame .
In 1929, the company acquired the Mounds bar candy line from West Haven, Connecticut, candy maker Vincent Nitido. [3] The Mounds bar became a hit with the U.S. military during World War II, who by 1944 purchased 80% of their production for use in rations (5 million bars/month). [4] The Almond Joy bar was introduced in 1946 as a replacement for ...
Candy bar lovers, listen up -- because these candy bars are ridiculously unhealthy and should probably (definitely) be avoided. ... Mounds - 230 calories, 13 grams of fat, ...
9. Seven Up Bar. Introduced: Sometime in the 1930s Discontinued: 1979 Not to be confused with the fizzy lemon-lime soda 7 Up, the Seven Up candy bar was like a box of Valentine's chocolates all ...
This is a list of chocolate bar brands, in alphabetical order, including discontinued brands.A chocolate bar, also known as a candy bar in American English, is a confection in an oblong or rectangular form containing chocolate, dark chocolate, or white chocolate, which may also contain layerings or mixtures that include nuts, fruit, caramel, nougat, and wafers.
One of the two bars in a Bounty, split. Bounty is a coconut-filled, chocolate-enrobed candy bar manufactured by Mars Inc., introduced in 1951 in the United Kingdom and Canada. It is an imitation of the Mounds bar introduced by Peter Paul in 1936. [1] The Bounty is no longer domestically sold within the United States, only being available via ...