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The first Adidas Yeezy of 2024 has been revealed. The Yeezy Boost 350 has appeared on the Adidas Confirmed app.The draw is scheduled for 8:10 a.m. MST on Feb. 29 for a steel grey pair priced at ...
Today, following weeks of speculation, Adidas made the release date for Kanye West's new sneaker official: June 11th. ... the company has updated its Confirmed app with a new look and, most ...
Adidas Yeezy (or just Yeezy) was a fashion collaboration between American rapper, designer, and entrepreneur Kanye West's [a] Yeezy and German sportswear company Adidas. It offered sneakers in limited edition colorways , as well as shirts , jackets , track pants , socks , slides , lingerie and slippers .
In January 2015, Adidas launched the footwear industry's first reservation mobile app. The Adidas Confirmed app allows consumers to get access to and reserve the brand's limited edition sneakers by using geo targeting technology. [40] On 24 March 2015, Adidas and McDonald's unveiled the 2015 McDonald's All-American uniforms.
The adidas miCoach app was a free fitness app that provides real-time audible training and sports-specific training programs. It was available for iOS, Android, and Windows. The user could customize the app with the voice of an adidas athlete of their choice, such as David Villa. The app could track the user's exercise and act as a personal ...
In August 2015, it was announced that Adidas had bought Runtastic out for €220 million ($240 million), this included the 50.1% stake Axel Springer bought in the company back in 2013, making Runtastic owned by Adidas. [6] At the beginning of 2019, Runtastic was making two apps. These were rebranded in September of the same year.
The Adidas Teamgeist II with implanted chip, part of the proposed Cairos-Adidas system for goal-line technology. Heeding calls for the use of technology, in July 2011 FIFA began a process of sanctioned tests that eventually resulted in the approval of the systems used in the current game.
In April 2012, 505 Games took over publishing duties from THQ for the fitness game Adidas MiCoach, following a lawsuit between THQ and Adidas. [4] In April 2013, they acquired the license of Drawn To Life series. The purchase included rights to the franchise as a whole. [5] In November 2013, it canceled Ashes Cricket 2013 and issued refunds. [6]