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Pre-order incentive, also known as pre-order bonus, is a marketing tactic in which a retailer or manufacturer/publisher of a product (usually a book [1] or video game) encourages buyers to reserve a copy of the product at the store prior to its release.
adMarketplace operates an online marketplace that connects advertisers and publishers to serve PPC search ads on publisher properties in response to a user's search. The company places keyword-targeted ads on web properties outside of traditional search engine result pages.
The Spreadshop brand offers users a comprehensive online shop system to run their own T-shirt shop and integrate it into their existing websites. Groups can create matching outfits with the TeamShirts brand, and SPOD (Spreadshirt Print-on-Demand) connects users of external online shop systems, as e.g. Shopify with Spread Group's production sites.
Shopify is the name of its proprietary e-commerce platform for online stores and retail POS (point-of-sale) systems. The platform offers retailers a suite of services, including payments, marketing, shipping and customer engagement tools. [3] As of 2024, Shopify hosts 5.6 million active stores across more than 175 countries. [4]
Potential customers can search and browse goods, compare price and quality, and then purchase the goods directly from the seller. The inventory is held by the sellers, not the company running the online marketplace. Online marketplaces are characterized by a low setup cost for sellers, because they do not have to run a retail store. [3]
A supply-side platform (SSP) or sell-side platform is a technology platform to enable web publishers and digital out-of-home (DOOH) media owners to manage their advertising inventory, fill it with ads, and receive revenue. [1]
There are two ways for marketers to conduct business through e-commerce: fully online or online along with a brick and mortar store. Online marketers can offer lower prices, greater product selection, and high efficiency rates. Many customers prefer online markets if the products can be delivered quickly at relatively low price.
Preorders play a pivotal role in several situations: Every preorder can be given a topology, the Alexandrov topology; and indeed, every preorder on a set is in one-to-one correspondence with an Alexandrov topology on that set. Preorders may be used to define interior algebras. Preorders provide the Kripke semantics for certain types of modal logic.