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If the trend can be assumed to be linear, trend analysis can be undertaken within a formal regression analysis, as described in Trend estimation. If the trends have other shapes than linear, trend testing can be done by non-parametric methods, e.g. Mann-Kendall test, which is a version of Kendall rank correlation coefficient.
Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.
For strategic planning to work, it needs to include some formality (i.e., including an analysis of the internal and external environment and the stipulation of strategies, goals and plans based on these analyses), comprehensiveness (i.e., producing many strategic options before selecting the course to follow) and careful stakeholder management ...
Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.
It can be useful when strategizing which pages to edit within a flow of information. Pageviews Analysis is a tool helps users visualize the amount of views Wikipedia pages receive over a period of time through various charts and graphs. It can be helpful for prioritizing work through comparison and mapping trends in information on Wikipedia.
3H is commonly used in workshop settings to help organisations and actors create strategies for transformational change (i.e. fundamental change that shifts underlying values and worldviews, rather than more superficial kinds of change), often in order to adapt to wider trends and crises.
Scenario analysis is a process of analyzing future events by considering alternative possible outcomes (sometimes called "alternative worlds"). Thus, scenario analysis, which is one of the main forms of projection, does not try to show one exact picture of the future. Instead, it presents several alternative future developments.
Trend analysis based on current growth assumption could be used in manufacturing. The analysis strongly helps the cycle time reduction of manufacturing process and energy consumption. In this case, modern technology increases production efficiency as well as economic efficiency. [23]