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IKEA also sells similar products with the same FRAKTA name such as a smaller 10-gallon bag which can also hold up to 55 lbs [5] and a cooler bag designed for keeping food cold. [6] IKEA Singapore has introduced a padded version of its iconic Frakta carrier bag, called Resten, which doubles as a pillow for convenience while traveling. This multi ...
IKEA is the world's largest buyer and retailer of wood. [190] In 2015, IKEA claimed to use 1% of the world's supply of timber. [195] According to IKEA's 2021 Sustainability Report, 99.5% of all wood that the company uses is either recycled or meets the standards of the Forest Stewardship Council.
[15] [16] IKEA has also used Blåhaj in marketing material; IKEA Japan used the toy as a mascot in a marketing campaign for tiny apartments sold by IKEA in the region. In the campaign, Blåhaj plays a real estate agent who envisions a tiny apartment. [17] [18] IKEA of Malaysia and Taiwan sold red-bean and sesame-filled buns resembling Blåhaj.
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