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When a company reports a review, it is automatically replaced with a message indicating that it is being assessed. If the reviewer does not provide the requested information to Trustpilot (e.g. proof of purchase) within seven days, Trustpilot removes the review. [42] Trustpilot may take "some time" to investigate a reported review. [43]
Users and Reviews. Trustpilot relies on the public to review their recent buying experiences with online merchants. Consumers can leave a review by creating a profile on Trustpilot using their e-mail address or Facebook account. [1] When a customer leaves a review of a company on Trustpilot, a company page is automatically created.
The article detailed how KwikChex had found the ways that Purplebricks was manipulating reviews and rating results on the Trustpilot site. [10] On the 10th of February 2022, KwikChex was featured in an article in the UK Mirror newspaper following a joint investigation on cryptocurrency reviews on the Trustpilot site. [11]
In 2023 alone, Trustpilot eliminated over 3.3 million fraudulent reviews.
Also, check for the grade and status with the Better Business Bureau and TrustPilot. A poor rating or several reviews with similar complaints could indicate a poor reputation.
Review sites are generally supported by advertising. Some business review sites may also allow businesses to pay for enhanced listings, which do not affect the reviews and ratings. Product review sites may be supported by providing affiliate links to the websites that sell the reviewed items, which pay the site on a per-click or per-sale basis.
When doing your research, consider checking customer reviews on websites like the Better Business Bureau and Trustpilot to see what others have to say about the lender. What to read next
ConsumerAffairs is an American customer review and consumer news platform that provides information for purchasing decisions around major life changes or milestones. [5] The company's business-facing division provides SaaS that allows brands to manage and analyze review data to improve their products and customer service.