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For a decade, Ultima II's slogan was "Dedicated to the woman who spends a lifetime living up to her potential." Ultima II's launch and advertising techniques were likely a response to the growing success of competitor Estée Lauder, who also aimed for an upmarket position in the cosmetic, skin care, and fragrance industry.
The Estée Lauder Companies Inc. (/ ˈ ɛ s t eɪ ˈ l ɔː d ər / EST-ay LAW-dər; stylized as ESTĒE LAUDER) is an American multinational cosmetics company, a manufacturer and marketer of makeup, skincare, perfume, and hair care products, based in Midtown Manhattan, New York City. It is the second largest cosmetics company in the world after ...
This is a list of defunct (mainly American) consumer brands which are no longer made and usually no longer mass-marketed to consumers. Brands in this list may still be made, but are only made in modest quantities and/or limited runs as a nostalgic or retro style item.
Estée Lauder (NYSE: EL) stock suffered a makeup malfunction on Tuesday. Shares of the cosmetics giant tumbled 18.3% through 11 a.m. ET, despite beating forecasts for both sales and earnings in ...
Evelyn Lauder, an executive at Estée Lauder and member of the Lauder family, created the Clinique brand name and developed its line of products. [6] Lauder worked as the training director for Clinique. [6] She was the first person to wear the trademark white lab coat, now worn by Clinique Consultants worldwide. [6]
Perfect for those who want natural-looking, medium coverage that evens skin tone and covers redness, dark spots and imperfections, Estée Lauder's Futurist formula is a great all-season foundation ...
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