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A sheetfed scanner, which moves the page across an image sensor using a series of rollers, may be used to scan one page of a document at a time or multiple pages, as in an automatic document feeder. A handheld scanner is a portable version of an image scanner that can be used on any flat surface.
Duplex scanning is a feature of some computer scanners, and multifunction printers (MFPs) that support duplex printing. A duplex scanner can automatically scan a sheet of paper on both sides. Scanners without this capability can only scan both sides of a sheet of paper by reinserting it manually the other way up.
Progressive scan is used for scanning and storing film-based material on DVDs, for example, as 480p24 or 576p25 formats. Progressive scan was included in the Grand Alliance's technical standard for HDTV in the early 1990s. It was agreed that all film transmission by HDTV would be broadcast with progressive scan in the United States. [4]
Rather than being given a choice of multiple brands to satisfy a need, consumers are faced with a need first, and then must recall a brand from their memory to satisfy that need. This level of brand awareness is stronger than brand recognition, as the brand must be firmly cemented in the consumer's memory to enable unassisted remembrance. [ 83 ]
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