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A press release is a brief and factual statement shared with the media to announce something newsworthy, such as a product launch, event, or significant company milestone. It follows a standard format, making it easy for journalists and media outlets to quickly identify key details.
This press release template from HubSpot allows you to do just that in a succinct manner, while still advertising the benefits and features that you’re offering customers. You can also share when the product will be available, how much it costs, and where to find more information.
A good press release does more than just spread the word about your business. Here are the seven essentials for a great press release, how to write a press release for a new business, product, event, award, and more—plus free press release templates!
Lead Paragraph. The lead paragraph is one of the most important parts of the PR news release template. It summarizes the essential details using the five Ws (who, what, when, where and why),...
What is a press release format? A press release format ensures your content addresses the most important information and is professional and consistent with how journalists consume their news....
The press release is one of the founding formats of public relations (PR). PR and press releases are essential tools of perception management. Learn how to write a press release that gets noticed by your target audience in this step-by-step guide with examples of types of press releases.
There are specific guidelines for writing a press release—covering everything from news angles to press release structure. All of them you will find in our complete guide on how to write press releases that get attention (and results!), along with expert comments.
16 minutes • By Canva Team •February 2024. Creating a press release: How-tos, templates, and tips. Attract media attention and garner publicity with a well-developed press release. Browse examples, learn tips, and use free templates from Canva to write a press release that expands your reach. Create a press release. Jump to: Overview. How-to.
The three core components of a press release are the headline, which captures the essence of the news; the lead paragraph, which summarizes the most critical aspects of the announcement; and the body, where you include detailed information and quotes to support the lead.
9 steps to creating, formatting, pitching, and sharing your press release. Once you understand the formula for creating a press release you will start to see the results you’re after. Let’s take a look at the anatomy of the perfect press release and how you can go about creating one yourself, one that can form the heart of a successful PR plan.