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Since then, the original MacBook's discontinuation in 2011, and lowered prices on subsequent iterations, made the Air Apple's entry-level notebook. [3] The MacBook Air was introduced in January 2008 with a 13.3-inch screen, and was promoted as the world's thinnest notebook, opening a laptop category known as the ultrabook family.
Steve Jobs introduced the MacBook Air during Apple’s keynote address at the 2008 Macworld conference on January 15, 2008. [4] The first MacBook Air was a 13.3-inch model, initially promoted as the world's thinnest notebook at 1.9 cm (0.75 in) (a previous record holder, 2005's Toshiba Portege R200, was 1.98 cm (0.78 in) high).
On the same date, the 13-inch M2 MacBook Air received a price cut from $1199 to $1099. [22] On March 4, 2024, Apple announced a refreshed M3 MacBook Air in both 13-inch and 15-inch sizes. This model retains the same design as the M2 MacBook Air, but adds support for two external displays when the lid is closed.
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Apple specifically targeted AI development and workloads, both with the Neural Engine and with the increased maximum memory (128 GiB) of the M3 Max, allowing AI models with high numbers of parameters. Apple claims a 15% performance improvement for AI workloads on the M3 (compared to the previous generation M2).
The introduction of the new iMac alongside the MacBook Pro was the start of the Mac transition to Intel processors, six months earlier than the timetable Apple established. [4] It retained the look and features of the preceding iMac G5 , with a white plastic enclosure less than 1.5 inches (3.8 cm) at its thinnest edge.
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