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  2. PageRank - Wikipedia

    en.wikipedia.org/wiki/PageRank

    PageRank is a way of measuring the importance of website pages. According to Google: PageRank works by counting the number and quality of links to a page to determine a rough estimate of how important the website is. The underlying assumption is that more important websites are likely to receive more links from other websites. [1]

  3. Google matrix - Wikipedia

    en.wikipedia.org/wiki/Google_matrix

    Fig.1. Google matrix of Wikipedia articles network, written in the bases of PageRank index; fragment of top 200 X 200 matrix elements is shown, total size N=3282257 (from [1]) A Google matrix is a particular stochastic matrix that is used by Google's PageRank algorithm. The matrix represents a graph with edges representing links between pages.

  4. Search engine optimization metrics - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization...

    Google PageRank (Google PR) is one of the methods Google uses to determine a page's relevance or importance. Important pages receive a higher PageRank and are more likely to appear at the top of the search results. Google PageRank (PR) is a measure from 0 - 10. Google PageRank is based on backlinks.

  5. Ranking (information retrieval) - Wikipedia

    en.wikipedia.org/wiki/Ranking_(information...

    Ranking of query is one of the fundamental problems in information retrieval (IR), [1] the scientific/engineering discipline behind search engines. [2] Given a query q and a collection D of documents that match the query, the problem is to rank, that is, sort, the documents in D according to some criterion so that the "best" results appear early in the result list displayed to the user.

  6. Discounted cumulative gain - Wikipedia

    en.wikipedia.org/wiki/Discounted_cumulative_gain

    Discounted cumulative gain (DCG) is a measure of ranking quality in information retrieval.It is often normalized so that it is comparable across queries, giving Normalized DCG (nDCG or NDCG).

  7. SALSA algorithm - Wikipedia

    en.wikipedia.org/wiki/SALSA_algorithm

    The computational cost of the algorithm is a crucial factor since HITS and SALSA are computed at query time and can therefore significantly affect the response time of a search engine. This should be contrasted with query-independent algorithms like PageRank that can be computed off-line.

  8. Wikipedia:Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Search_engine...

    As a result, Wikipedia pages tend to rank well in organic search, and to acquire high PageRank on Google, the most popular search engine as of 2018. These factors create a strong temptation for editors to add linkspam to promote their own sites, whitewash negative articles about themselves or their organizations, or astroturf articles to create ...

  9. Centrality - Wikipedia

    en.wikipedia.org/wiki/Centrality

    The pagerank is a highly unstable measure, showing frequent rank reversals after small adjustments of the jump parameter. [18] While the failure of centrality indices to generalize to the rest of the network may at first seem counter-intuitive, it follows directly from the above definitions. Complex networks have heterogeneous topology.