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CinemaScore is an American market research firm based in Las Vegas. It surveys film audiences to rate their viewing experiences with letter grades, reports the results, and forecasts box office receipts from the data.
“Joker: Folie à Deux” is falling flat after earning a “D” CinemaScore, the lowest grade ever from the research firm for a comic book movie. The previous record holder was 2015’s ...
Saddled with some of the worst reviews of any MCU film, ticket sales collapsed by 70% in its second weekend. The film ultimately failed to cross the $500 million mark worldwide, a modest benchmark ...
[60] Metacritic, which uses a weighted average, assigned the film a score of 72 out of 100, based on 49 critics, indicating "generally favorable" reviews. [61] Audiences polled by CinemaScore gave the film an average grade of "A" on an A+ to F scale, while PostTrak reported 92% of filmgoers gave it a positive score. [2]
The R-rated film, starring Nicole Kidman as a high-powered CEO who has an affair with an intern, has received mixed reviews including a 77% on Rotten Tomatoes and “B-” on CinemaScore.
[15] Metacritic assigned the film a weighted average score of 41 out of 100, based on 18 critics, indicating "mixed or average reviews". [16] Audiences polled by CinemaScore gave the film an average grade of "B+" on an A+ to F scale, while PostTrak gave the film a 71% overall positive score, with 49% saying they would definitely recommend it. [13]
Reviews were terrible (it has a 25% on Rotten Tomatoes), but that doesn’t matter because it’s been resonating with audiences, who awarded it an “A-” CinemaScore. With its $20 million ...
The Hollywood Reporter wrote in 2013 that the polling firm CinemaScore had monopolized the film industry for three decades but received criticism for "relying on outdated polling techniques and too limited a sample" and would be challenged by PostTrak. While CinemaScore polls on an A+ to F scale, PostTrak assigns a positive score percentage on ...