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As of 2024, the company has nine active brands, including the main Chery brand (with Chery Fulwin and Chery New Energy sub-brands for plug-in hybrid and electric cars respectively), Exeed for premium vehicles, Luxeed as a collaborative electric car brand with Huawei, Jetour that focuses on SUVs, iCar for electric SUVs, Karry for commercial ...
In April 2023, the Omoda marque was introduced in South Africa as a "luxury" brand. While Omoda is a separate business unit in the market, Omoda brand cars are sold through Chery dealerships, and supported by Chery's parts supply and customer support. [15] Omoda cars in a dealership in Mexico
The main Chery brand has been divided into two major series, which are Arrizo for sedans and Tiggo for SUVs. Later in 2022, Chery added the Omoda series, and in 2023 the Tansuo (Explore/Discovery) series was added.
Jaecoo is a brand of Chinese vehicle manufacturer Chery that was established in 2023. As a sub-division of Chery International, [2] the brand was established to market SUVs to export markets. Its name is based on the German word Jäger (meaning 'hunter') and the English word 'cool'. [3] In Iran, the brand is known as Lucano. [4]
The iCar brand has been used by Chery several times prior to its usage as a standalone electric car brand. In 2007, the iCar name was used for a pickup truck. [2] In 2014, the platform used by the Chery Arrizo 7 was marketed as iCar. [2] In 2017, iCar became an "ecosystem" brand owned by Chery.
The Omoda 5 is the first product of the Omoda product series under the Chery brand. [10] In many export markets, the model is marketed as the Omoda C5 or simply Omoda 5 under the separate Omoda marque which is positioned more upmarket than the Chery brand. Other names used include the Chery FX, and Fownix FX in Iran.
Toggle History subsection. ... Chery mainly built passenger cars, and JAC was almost entirely focused on trucks at the time. ... is a car brand launched on April 24 ...
The company started in the early 1980s as an importer of Japanese cars. The assembly plant started its activities with the SKD manufacturing of Daewoo vehicles in 1998. Since 2006 the company is assembling vehicles of the Chinese brand Chery. The cars were marketed under the Speranza brand. [2] Since 2016, the Chery brand is used instead. [3]