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In the mid-2000s, Blair began to struggle with declining sales, due to the recession in the economy. [9] In 2007, Blair shareholders approved a merger deal with Appleseed's (later renamed Orchard Brands), a subsidiary of Golden Gate Capital Partners. [10] Orchard Brands is a holding of several different catalog retailers who target the same market.
In 1947, the company was the fourth-largest mail-order distributor in the United States with $79.2 million in sales and changed its name to Aldens, Inc. [2] In 1957, sales were $102.4 million, they had 4,795 employees, and operated catalog telephone stores in 68 cities. [2]
To celebrate its ten-year anniversary in 2007, Appleseed issued Sowing the Seeds – The 10th Anniversary, [10] a two-CD sampler of catalogue highlights that also included exclusive new recordings by Pete Seeger & Bruce Springsteen (a second historic second collaboration), Donovan, Ani DiFranco, Kim and Reggie Harris, and several more new Pete ...
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