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  2. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Noriaki Kano.This model provides a framework for understanding how different features of a product or service impact customer satisfaction, allowing organizations to prioritize development efforts effectively.

  3. Customer satisfaction - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction

    Customer satisfaction is a term frequently used in marketing to evaluate customer experience. It is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as "the number of customers, or percentage of total customers, whose reported experience with a firm, its products ...

  4. Quality management - Wikipedia

    en.wikipedia.org/wiki/Quality_management

    The ISO 9004:2009 document gives guidelines for performance improvement over and above the basic standard (ISO 9001:2000). This standard provides a measurement framework for improved quality management, similar to and based upon the measurement framework for process assessment. The last major revision was published on 15 September 2015.

  5. Nonconformity (quality) - Wikipedia

    en.wikipedia.org/wiki/Nonconformity_(quality)

    In quality management, a nonconformity (sometimes referred to as a non conformance or nonconformance or defect) is a deviation from a specification, a standard, or an expectation. Nonconformities or nonconformance can be classified in seriousness multiple ways, though a typical classification scheme may have three to four levels, including ...

  6. Customer satisfaction research - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction_research

    Many customer satisfaction studies are intentionally or unintentionally only descriptive in nature because they give a snapshot in time of customer attitudes. If the study instrument is administered to groups of customers periodically, then a descriptive picture of customer satisfaction through time can be developed ("tracking" or cohort study ...

  7. Likert scale - Wikipedia

    en.wikipedia.org/wiki/Likert_scale

    A Likert scale (/ ˈ l ɪ k ər t / LIK-ərt, [1] [note 1]) is a psychometric scale named after its inventor, American social psychologist Rensis Likert, [2] which is commonly used in research questionnaires.

  8. SERVQUAL - Wikipedia

    en.wikipedia.org/wiki/SERVQUAL

    It is widely used by service firms, most often in conjunction with other measures of service quality and customer satisfaction. The SERVQUAL instrument was developed as part of a broader conceptualization of how customers understand service quality. This conceptualization is known as the model of service quality or more popularly as the gaps model.

  9. ISO 9000 family - Wikipedia

    en.wikipedia.org/wiki/ISO_9000_family

    The ISO 9000 family is a set of international standards for quality management systems.It was developed in March 1987 by International Organization for Standardization.The goal of these standards is to help organizations ensure that they meet customer and other stakeholder needs within the statutory and regulatory requirements related to a product or service.