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BowFlex acquired Nautilus, Inc. and specialized in designing, developing and marketing strength and cardio fitness products. [6] [dead link ] In 1998, the company changed its name to Direct Focus and acquired the Nautilus, Schwinn and StairMaster brands between 1999 and 2002, before eventually changing its name to Nautilus, Inc. in 2005.
According to Howser, the top-selling men’s and women’s composite-toe safety shoes on ZAW in Q2 were all sneakers from Reebok, New Balance, Timberland Pro, Skechers and Nautilus.
With the success of BowFlex, the company bought Nautilus International, Inc., Schwinn Fitness, and Stairmaster. [3] In 2002, the company moved to the NYSE and renamed itself The Nautilus Group, then Nautilus, Inc. The company changed its name from Nautilus, Inc. to BowFlex Inc. [8] and refreshed the BowFlex® brand identity [9] in 2023.
From 1999 to 2004, Elsey was the president and CEO of Footwear Specialties International. Later, he managed growth and development in the occupational footwear market with Nautilus, Skidbuster, Third Watch, and Avenger. [6] He also worked at EJ Footwear LLC (formerly known as the Endicott Johnson Corporation), Iron Age
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Arthur Allen Jones (November 22, 1926 – August 28, 2007) was the founder of Nautilus, Inc. and MedX, Inc. and the inventor of the Nautilus exercise machines, including the Nautilus pullover, which was first sold in 1970. [1] Jones was a pioneer in the field of physical exercise i.e. weight and strength training.
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