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Kantar Worldpanel (formerly TNS Worldpanel) is an international company dealing in consumer knowledge and insights based on continuous consumer panels. Kantar Worldpanel is a part of the London headquartered market research company Kantar Group .
Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 30,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour,design strategy and public opinion.
Kantar TNS is a global market research and market information group with offices in over 80 countries. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index , the firm was acquired by WPP Group for £1.6 billion in October 2008, when it became part of WPP's Kantar Group.
The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes.Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no ...
Kantar Health was acquired by Bain Capital in 2019, [2] which sold it to the Cerner Corporation on April 1, 2021, ... Kantar Retail, and Kantar Worldpanel. ...
Americans are growing increasingly concerned about the use of artificial intelligence (AI) throughout their day-to-day lives. According to a Pew Research Center poll of 11,201 Americans conducted ...
According to a 2015 report by market research company Kantar Worldpanel, Colgate was the only brand in the world purchased by more than half of all households. [8] Colgate had a global market penetration of 67.7% and a global market share of 45%. [9]
Kantar Worldpanel cited Lucky Me! in their 2014 Brand Footprint Report as the most chosen and purchased consumer brand in the Philippines, reaching almost all Filipino households. [ 2 ] On July 8, 2022, multiple countries in Europe as well as Taiwan issued health warnings regarding Lucky Me! products due to the reported presence of ethylene ...