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However, since some ideas resonate with the public with persistence, many advertising slogans retain their influence even after general use is discontinued. If an advertising slogan enters into the public vernacular, word-of-mouth communication may increase consumer awareness of the product and extend an ad campaign's lifespan, [ 8 ] or cause a ...
Better dead than Red – anti-Communist slogan; Black is beautiful – political slogan of a cultural movement that began in the 1960s by African Americans; Black Lives Matter – decentralized social movement that began in 2013 following the acquittal of George Zimmerman in the shooting death of African American teen Trayvon Martin; popularized in the United States following 2014 protests in ...
(Slogans used by Coca-Cola in the United States are typically also the ones used in Canada, Ireland, and the United Kingdom.) 1886 – Drink Coca-Cola; 1905 – Coca-Cola revives and sustains. 1906 – The Great National Temperance Beverage. 1908 – Good til the last drop. 1910 – Whenever you see an Arrow think of Coca-Cola [3] [4]
"Obama Isn't Working" – slogan used by Mitt Romney's 2012 campaign, a takeoff of "Labour Isn't Working," a similar campaign previously used by the British Conservative Party "Restore Our Future" – slogan used by Mitt Romney's 2012 campaign "The Courage to Fight for America" – 2012 U.S. presidential slogan of Rick Santorum.
A sustainable business, or a green business, is an enterprise which has (or aims to have) a minimal negative impact or potentially a positive effect on the global or local environment, community, society, or economy—a business that attempts to meet the triple bottom line.
The following outline is provided as an overview of and topical guide to sustainability: . Sustainability – capacity to endure. For humans, sustainability is the long-term maintenance of well being, which has environmental, economic, and social dimensions, and encompasses the concept of stewardship and responsible resource management.
The 2030 Agenda for Sustainable Development, adopted by all United Nations (UN) members in 2015, created 17 world Sustainable Development Goals (SDGs). The aim of these global goals is "peace and prosperity for people and the planet" [1] [2] – while tackling climate change and working to preserve oceans and forests.
Thus, the sustainable management requires finding out what business activities fit into the Earth’s carrying capacity, and also defining the optimal levels of those activities. [5] Sustainability values form the basis of the strategic management, process the costs and benefits of the firm’s operations, and are measured against the survival ...
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