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  2. Cola wars - Wikipedia

    en.wikipedia.org/wiki/Cola_wars

    Coca-Cola and Pepsi vending machines in Indianapolis, 1988. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi.

  3. OGSM - Wikipedia

    en.wikipedia.org/wiki/OGSM

    It aligns the leaders to the objective of the company, links key strategies to the financial goals, and brings visibility and accountability to the work of improving the capabilities of the company. Due to the concise format (usually one page) and simple color-coding to signal progress, OGSM allows for quick management by exception of any ...

  4. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  5. Coca-Cola vs. PepsiCo Stock: Here’s the Winner in the Cola War

    www.aol.com/finance/coca-cola-vs-pepsico-stock...

    The Coke vs. Pepsi debate doesn’t just apply to the supermarket — the brands are also rivals in the stock market. ... Coke vs. Pepsi Stock: Market Performance Year to Date. PEP. KO. Current ...

  6. The History of Coca-Cola and Pepsi’s Rivalry — And Which Is ...

    www.aol.com/history-coca-cola-pepsi-rivalry...

    A Brief History of Coke and Pepsi Coca-Cola was invented in 1986 by a pharmacist in Columbus, Georgia, who began selling it to soda fountains, the History Channel reported. Six years later, the ...

  7. Pepsi takes on rival Coke’s biggest client, landing its ...

    www.aol.com/finance/pepsi-takes-rival-coke...

    Coke has been helped by its away-from-home sales—like in movie theaters and restaurants—in the past and has relied on international markets in Mexico and Germany to prop up sagging U.S. demand.

  8. Waterfall chart - Wikipedia

    en.wikipedia.org/wiki/Waterfall_chart

    Waterfall charts can be used for various types of quantitative analysis, ranging from inventory analysis to performance analysis. [4] Waterfall charts are also commonly used in financial analysis to display how a net value is arrived at through gains and losses over time or between actual and budgeted amounts. Changes in cash flows or income ...

  9. Coke strength after reaction - Wikipedia

    en.wikipedia.org/wiki/Coke_strength_after_reaction

    Coke Strength after Reaction (CSR) refers to coke "hot" strength, generally a quality reference in a simulated reaction condition in an industrial blast furnace. The test is based on a procedure developed by Nippon Steel Corp in the 1970s as an attempt to get an indication of coke performance and is used widely throughout the world since then.