Search results
Results from the WOW.Com Content Network
The video triggered a backlash from American conservatives, including singer Kid Rock, who helped instigate a boycott against Bud Light and Anheuser-Busch more broadly. [ 4 ] [ 6 ] [ 7 ] Proponents of the boycott described the sponsorship as "political" because it involved a transgender woman who had previously advocated for transgender rights ...
Despite efforts to turn things around, Bud Light's double-sided boycott troubles may not be ending anytime soon.. The latest quarterly results from Bud Light parent company Anheuser-Busch InBev ...
"The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...
But it prompted a nationwide boycott among mostly conservatives that led to a massive falloff in Bud Light sales — with the brand losing its spot as the nation's best-selling beer after holding ...
Bud Light, formerly the top-selling beer in the United States, has had a tough year since a boycott upended the industry. It’s only getting worse: The brand has now fallen into third place.
For now the boycott drive is largely contained to social media, where Twitter and Facebook users are posting messages like this: “Boycott NFL Draft being sponsored by Bud light if they want to ...
Bud Light soon lost its crown as America’s top-sold beer, and sales have continued lower since, costing AB InBev valuable market share in the U.S. “I think that we are making progress.
Following Mulvaney’s promotion of Bud Light on social media on April 1, BUD stock dropped 20% over two months, wiping out billions of dollars in market cap. However, starting from late October ...