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The Gartner hype cycle is a graphical presentation developed, used and branded by the American research, advisory and information technology firm Gartner to represent the maturity, adoption, and social application of specific technologies. The hype cycle claims to provide a graphical and conceptual presentation of the maturity of emerging ...
Gartner was the target of a federal lawsuit (filed May 29, 2009) from software vendor ZL Technologies challenging the "legitimacy" of Gartner's Magic Quadrant rating system. [7] Gartner filed a motion to dismiss by claiming First Amendment protection since it contends that its MQ reports contain "pure opinion", which legally means opinions that ...
Pricing designed to have a positive psychological impact. For example, there are often benefits to selling a product at $3.95 or $3.99, rather than $4.00. If the price of a product is $100 and the company prices it at $99, then it is using the psychological technique of just-below pricing.
Cost-plus pricing is a pricing strategy by which the selling price of a product is determined by adding a specific fixed percentage (a "markup") to the product's unit cost. Essentially, the markup percentage is a method of generating a particular desired rate of return. [1] [2] An alternative pricing method is value-based pricing. [3]
CEB, formerly Corporate Executive Board, now a part of Gartner, was a company providing best practice research, benchmarks, and decision support tools to business leaders in HR, Finance, IT, Marketing, Sales, Customer Service, Strategy, R&D, Procurement, Legal, and Compliance functions globally. [3]
On January 5, 2017 Gartner announced it had reached an agreement to acquire CEB, Inc. in a cash and stock deal worth about US$2.6 billion. [ 18 ] [ 19 ] [ 20 ] On March 7, 2017 Gartner announced that it has agreed to buy [ 21 ] New York–based L2 Inc , which specialises in benchmarking the digital performance of brands.
ModelOps (model operations or model operationalization), as defined by Gartner, "is focused primarily on the governance and lifecycle management of a wide range of operationalized artificial intelligence (AI) and decision models, including machine learning, knowledge graphs, rules, optimization, linguistic and agent-based models" in Multi-Agent Systems. [1] "
In financial economics, asset pricing refers to a formal treatment and development of two interrelated pricing principles, [1] [2] outlined below, together with the resultant models. There have been many models developed for different situations, but correspondingly, these stem from either general equilibrium asset pricing or rational asset ...