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Albert Bandura most memorably introduced the concept of behavioral modeling in his famous 1961 Bobo doll experiment.In this study, 72 children from ages three to five were divided into groups to watch an adult confederate (the model) interact with an assortment of toys in the experiment room, including an inflated Bobo doll.
The Bobo doll experiment (or experiments) is the collective name for a series of experiments performed by psychologist Albert Bandura to test his social learning theory. Between 1961 and 1963, he studied children's behaviour after watching an adult model act aggressively towards a Bobo doll. [1]
Albert Bandura stressed that developing children learn from different social models, meaning that no two children are exposed to exactly the same modeling influence. From infancy to adolescence, they are exposed to various social models. A 2013 study found that a toddlers' previous social familiarity with a model was not always necessary for ...
Bandura was born in Mundare, Alberta, an open town of roughly four hundred inhabitants, as the youngest child, in a family of six.The limitations of education in a remote town such as this caused Bandura to become independent and self-motivated in terms of learning, and these primarily developed traits proved very helpful in his lengthy career. [10]
Following that study, Albert Bandura tested whether the same was true for models presented through media by constructing an experiment he called Bobo Doll Behavior: A Study of Aggression. In this experiment Bandura exposed a group of children to a video featuring violent and aggressive actions.
Many self-modeling researchers point to Albert Bandura's studies [10] on social learning as key to the understanding of the effectiveness of VSM. Bandura made two fundamental findings that relate directly to self modeling. The first is that the best models are those as close to the viewer as possible in all attributes including ability.
Albert Bandura mentions that the environment plays an important role as it is the stimuli that triggers the learning process. For example, according to Bandura (1978), people learn aggressive behaviour through 3 sources: Family members, community and mass media.
Social learning theory is a theory of social behavior that proposes that new behaviors can be acquired by observing and imitating others. It states that learning is a cognitive process that takes place in a social context and can occur purely through observation or direct instruction, even in the absence of motor reproduction or direct reinforcement. [1]