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  2. Linda Smircich - Wikipedia

    en.wikipedia.org/wiki/Linda_Smircich

    Linda Smircich. Linda Smircich (born 1948) is a Professor of Management in the Isenberg School of Management, University of Massachusetts Amherst where she teaches Organizational Alternative Paradigms. [1] She is part of the critical management studies approach field and a critical researcher in organizational culture and gender.

  3. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Sociology. Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation.

  4. Focus group - Wikipedia

    en.wikipedia.org/wiki/Focus_group

    A focus group is a group interview involving a small number (sometimes up to ten) of demographically predefined participants. Their reactions to specific researcher/evaluator-posed questions are studied. Focus groups are used in market research to better understand people's reactions to products or services or participants' perceptions of ...

  5. Online qualitative research - Wikipedia

    en.wikipedia.org/wiki/Online_qualitative_research

    Setting up and running an online qualitative research project involves far less administration than is the case with face to face qualitative research, and this makes it practical for client-side organisations to do so without a market research agency.

  6. Doctor of Business Administration - Wikipedia

    en.wikipedia.org/wiki/Doctor_of_Business...

    The Doctor of Business Administration (DBA) or (DrBA) is a terminal degree in business administration. The DBA is classified as a research doctorate or professional doctorate depending on the granting university and country where the degree was awarded. Academically, the DBA is awarded based on advanced study, examinations, project work, and ...

  7. Systematic review - Wikipedia

    en.wikipedia.org/wiki/Systematic_review

    A systematic review is a scholarly synthesis of the evidence on a clearly presented topic using critical methods to identify, define and assess research on the topic. [1] A systematic review extracts and interprets data from published studies on the topic (in the scientific literature), then analyzes, describes, critically appraises and summarizes interpretations into a refined evidence-based ...

  8. Participatory action research - Wikipedia

    en.wikipedia.org/wiki/Participatory_action_research

    Participatory action research (PAR) is an approach to action research emphasizing participation and action by members of communities affected by that research. It seeks to understand the world by trying to change it, collaboratively and following reflection. PAR emphasizes collective inquiry and experimentation grounded in experience and social ...

  9. Business administration - Wikipedia

    en.wikipedia.org/wiki/Business_administration

    The administration of a business includes the performance or management of business operations and decision-making, as well as the efficient organization of people and other resources to direct activities towards common goals. In general, "administration" refers to the broader management function, including the associated finance, personnel and ...