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Hospitality industry. The hospitality industry is a broad category of fields within the service industry that includes lodging, food and beverage services, event planning, theme parks, travel agency, tourism, hotels, restaurants, nightclubs, and bars.
Services marketing is a specialized branch of marketing which emerged as a separate field of study in the early 1980s, ... (e.g. hospitality, tourism, leisure ...
Hospitality Management and Tourism is the study of the hospitality industry. A degree in the subject may be awarded either by a university college dedicated to the studies of hospitality management or a business school with a relevant department. [1] Degrees in hospitality management may also be referred to as hotel management, hotel and ...
Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing."
The American Hotel and Lodging Association (AHLA; formerly the American Hotel and Motel Association, and before that American Hotel Association) is an industry trade group with thousands of members including hotel brands, owners, management companies, Real Estate Investment Trusts (REITs), independent hotels, bed and breakfasts, state hotel associations and industry partners and suppliers.
Hospitality is also the way people treat others, for example in the service of welcoming and receiving guests in hotels. Hospitality plays a role in augmenting or decreasing the volume of sales of an organization. Hospitality ethics is a discipline that studies this usage of hospitality.
The Conrad N. Hilton College of Global Hospitality Leadership (Hilton College) is a college at the University of Houston, a public research university in Houston, Texas, focused on hospitality. It is one of 13 academic colleges at the university [1] that offers business degrees at the undergraduate and graduate levels.
A hotel manager, hotelier, or lodging manager is a person who manages the operation of a hotel, motel, resort, or other lodging-related establishment. [1] Management of a hotel operation includes, but is not limited to management of hotel staff, business management, upkeep and sanitary standards of hotel facilities, guest satisfaction and customer service, marketing management, sales ...